Strategy & Management
We offer workshops with our clients to plan and execute customer dialogue flow design, list growth strategy, conversion strategy, and complete digital marketing strategy.
We help plan and execute the entire customer life cycle: registration process, welcome process, birthday club, shopping-cart abandonment, recruiting/conversion process, predictive messaging and live offering (rendered at the opening of an email).
We help clients manage single-channel and cross-multi-channel campaigns.
We help plan and execute strategies for Club/Loyalty Management, preference-based dialogue, member data or bonus points, My Pages with registration, welcome process, login and dynamic content.
CRM integration – or any integration
With the open API we help clients integrate with any database system. This gives our clients the ability to use all of their customer data for clearer communication.
Our solution comes with many pre-integrated solutions to other ‘best of breed’ applications like MSCRM, Salesforce, Google Analytics and Omniture. View partner integrated solutions from ExactTarget for more details.